Made in Holland, revisited

Wheel starts shipping in May 2018.
More than a year after its inception, we are working harder than ever to make Wheel the success its concept deserves.

During the Wheel project we went from makers to designers, outsourcers, directors, managers, buyers, back to makers. 
That’s where our hearts lie, and what we do best.
The biggest change in direction is that an important part of the mechanical components are made in our own upgraded shop.
It took us a while to realize the only way for us to keep track of tolerances and ensure the quality we envisioned, is to make the crucial parts ourselves.

The campaign, trade shows, design awards and all publicity were wonderful, but until Wheel ships we’ll try to minimize the noise.
We’re still betting the company on our wonderful Wheel project and we will try our best to keep you involved with meaningful updates!